Vogue Ukraine Conferene

I spoke at Vogue Ukraine's first Fashion & Business conference for designers, retailers and representatives, held in Kiev in May 2016. My talk covered how to build a brand and visual identity via Instagram as well as the power of digital initiatives in adopting a direct-to-consumer strategy.

The conference brought together industry leaders including co-founder of Ukrainian Fashion Week Irina Danilevskaya and Ukrainian designers such as Lilia Pustovit, Anna October, Julie Pascal, Liliya Litkovskaya, Vita Kin and Elena Reva.