Emily has over 10 years of experience developing strategic fashion communication, marketing and brand strategies across the luxury, menswear and eyewear sectors, as well as three years of teaching experience in both full-time and adjunct academic positions at London College of Fashion and the University of Westminster. She has worked with brands including Cutler and Gross, Maison Martin Margiela, Harrys of London, Jonathan Saunders, Victoria Beckham and Han Kjøbenhavn, developing press, content and social media strategy; managing retail marketing, CRM initiatives and creative collaborations; and leading the creative direction of seasonal campaigns and branded moving image.
Her academic experience includes developing and delivering course content that offers students the opportunity to cultivate the theoretical and practical skills required to create culturally relevant fashion communication strategies through project-based learning. Emily works closely with industry in embedding employability in the curriculum and has spearheaded live industry briefs with brands such as Shinola, Kit and Ace and Claire Barrow. In her role at the London College of Fashion, she initiated and managed the Vivienne Westwood Climate Revolution student initiative and continually built communities of practice of students, alumni and industry partners.